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ChatGPT Ads Can Now Optimise to Conversions. That Is the Only Part of This Release That Matters.
The Read, AI Search, Attribution Yasmin Pakhlevanyan 2026-08-11 The Read, AI Search, Attribution Yasmin Pakhlevanyan 2026-08-11

ChatGPT Ads Can Now Optimise to Conversions. That Is the Only Part of This Release That Matters.

ChatGPT Ads added a conversions objective this week, which is the first time the channel can be held to a number rather than described in one.

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