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meta, policy, automation Yasmin Pakhlevanyan 2026-09-20 meta, policy, automation Yasmin Pakhlevanyan 2026-09-20

Meta Is Starting to Remove Placement Exclusions From Ad Sets

Some advertisers are losing the placement checkboxes in their ad sets. The replacement is a value rule, which bids a placement down but cannot switch it off.

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meta, policy, attribution Yasmin Pakhlevanyan 2026-09-04 meta, policy, attribution Yasmin Pakhlevanyan 2026-09-04

Meta Will Force Ad Buying Solutions to Separate Spend From Fees

From 3 February 2027, Meta requires ad buying solutions operating through its developer platform to disclose the amount they spent on Meta advertising, separate from their fees, and the fee structure they charge. Only if the advertiser asks.

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meta, attribution Yasmin Pakhlevanyan 2026-08-17 meta, attribution Yasmin Pakhlevanyan 2026-08-17

Meta Ads Reporting Breakdowns Opt-In: August 2026

Why is your Meta Ads dashboard showing zeroes? Since 6 August 2026, device, hourly and frequency breakdowns require per-account opt-in. Non-opted accounts get empty data with a success response. No error is shown.

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meta, automation, attribution Yasmin Pakhlevanyan 2026-08-11 meta, automation, attribution Yasmin Pakhlevanyan 2026-08-11

Meta Switched On AI Pixel Enrichment While You Were Not Looking. The Window to Object Has Closed.

Meta announced artificial intelligence enrichment for the Meta Pixel on 15 April 2026, gave advertisers 30 days to review it, and switched it on for everyone who did not reply.

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meta, policy Yasmin Pakhlevanyan 2026-07-21 meta, policy Yasmin Pakhlevanyan 2026-07-21

Meta Ads Delivered to UK Audiences Cost 2% More From 1 July. It Is Not in Your Budget Line.

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