Meta Will Force Ad Buying Solutions to Separate Spend From Fees
From 3 February 2027, Meta requires ad buying solutions operating through its developer platform to disclose the amount they spent on Meta advertising, separate from their fees, and the fee structure they charge. Only if the advertiser asks.
Meta Switched On AI Pixel Enrichment While You Were Not Looking. The Window to Object Has Closed.
Meta announced artificial intelligence enrichment for the Meta Pixel on 15 April 2026, gave advertisers 30 days to review it, and switched it on for everyone who did not reply.
