Google Confirmed a Spam Update. Not a Core Update.
What did Google confirm in August 2026? One ranking update, and it was a spam update. The August algorithm update being sold as a recovery project has no confirmed ranking event behind it.
Microsoft Clarity AI Scrape-to-Referral Ratio: What It Prices
What do AI bots return for what they scrape? Microsoft Clarity’s new AI Scrape-to-Referral Ratio puts a number on it, per operator. Microsoft’s example: roughly 6,000 scrapes for one referral visit.
Search Console Generative AI Report: Global Rollout
What does Search Console’s generative AI report show? Impressions your pages earn in Google’s AI features, now rolling out globally. It shows no clicks, so the visibility it reports cannot yet be tied to revenue.
The Publisher Traffic Numbers That Went Round Last Week Were Wrong. The Corrected Ones Still Change Your Plan.
The publisher traffic figures the industry reposted last week were wrong, the corrected ones are smaller, and they are still bad enough to change how a retailer plans.
Eight Trackers Spiked on 24 July and Google Confirmed Nothing. Our Recommendation: Preserve the Baseline.
Ranking movement started late on Thursday 23 July, ran heavy through Friday the 24th and continued across the weekend. AccuRanker, Algoroo, AWR, CognitiveSEO, DataForSEO, Mangools, Mozcast and Semrush all registered a spike. Forum chatter reported traffic falling 15 to 25 per cent day on day.